TY  - BOOK
AU  - Kim, W. Chan, author.  Added Author :  Mauborgne, Renée, author.
TI  - Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant
SN  - 978-1-59139-619-2
PY  - 2015///
CY  - Boston, Massachuetts
PB  - Harvard Business Review Press
KW  - BAHASA
ER  -